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Proximity Russia

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  • Challenge

    Every 30 minutes in Russia one child goes missing.

  • Solution

    70% of success in finding missing children depends on witnesses’ help. We united forces of  “Searching for Children” foundation, the Ministry of Internal Affairs and Uber to spread the information about missing children.

  • Results

    Dozens of Uber drivers became volunteers. Millions of people saw the pictures of missing children. One child was found.